The Game Called Portal

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It’s a big challenge being part of the global growth of the vacation rental business. Once the challenge has been accepted, there is an even bigger challenge called the successful vacation rental business. You face up to the challenge and you want to take all possible steps to justify the epithet “successful”. Once you are heading in the right direction for success, an unavoidable part of the road are the portals. Every vacation rental owner knows that the portals are excellent marketing for their business. Every owner knows that the portals get their property in front of a huge number of people in the shortest time. Every owner knows that the portals shorten the path to success. Knowing all the positive aspects of the relationship between your business and the portals, you are in an optimistic mood to spend some relaxing and enjoyable time, knowing that it will be spent wisely, and you begin the game called Portal.

Level 1 - Beginners

As a beginner to the game, you do not feel the need for any special skills or any special qualifications for successfully completing the first level.

Very often these expectations are met because the whole level has a few basic, but very crucial steps, where you start to enter the initial property details:

  • Title – This is very easy to enter and not time-consuming unless the number of words or letters is limited and you get: "You have reached the character limit for this field", and usually you need just one more word to describe your property.
  • Description - There are many possibilities for giving a complete description of the property. You can show off your writing skills, let your imagination run wild, and use the space to describe the property accurately and attractively. If you don’t have the description already written, just ready to cut-and-paste, then after you’ve spent a lot of time on it and still don't have the description ready, you promise yourself that you will go back to it another day and re-edit it, but usually that day never comes...

You move on to the next level...

Level 2 - Intermediate

After you've successfully passed the first level, you don't expect to spend much time at this level:

  • Address - Yes, it sounds simple, there’s only one, just enter it and you’re done. But usually you need to pin your property on the map. You will not waste a lot of time if you discover the trick so that even after refreshing the page you don’t lose what you entered before (please note, refreshing the page is not recommended on some portals). Not to mention forgetting to click the save button.
  • Details - In this part of the game a lot of time can be wasted, since the property might need to be described in detail, from the roof to the last tile of the outside swimming pool. You may need to add the most basic, important details, but you may find yourself with the tape measure in your hand working out the size of each of the beds (it’s not good enough to say they are single, double or king size) or how big the frying pan in the kitchen is. Oh, yes, and what it’s made of…

If you are very fast, very skilful and still have some of the time left that is allowed for the game, you move on to the next level...

Level 3 - Advanced

Plain and simple:

  • Photos - You know that they are quite important in giving an initial impression to potential clients, so once you have them ready, you go at full speed to upload them. At the same time you realize why this level is for advanced players. The photos must be of high quality, a certain size and even with superfast internet the upload goes on and on. You edit all the photos one by one, you upload them and then you see that only some of them are visible. You try to sort them so that the best ones can be seen and wait another eternity because of the too many page refreshes. After all your trouble and time spent, the property might not be published straight away, because the photos don’t show the right number of beds.

But, the game time expired a time long ago...

Level 4 - Professional

This is the level for the real professionals. This level is for those of you who still have some of the allotted time left for the game called Portal.
Now you work on:

  • Calendars and rates - Every vacation rental owner knows what it means to keep the calendar always up to date and to maintain the price of the properties. Importing all the different prices for the different seasons, continually updating the availability, the discounts depending on the number of days booked, early bookings, last minute bookings and so on...

This level is not easy at all. It takes so much time and after completing the previous levels, not much time remains.

Any owner who has started the game called Portal wishes to complete it successfully in the time scheduled for it. But, as we have seen, it is not that simple. One thing is certain, if you are successful the reward is there - guaranteed visibility of your property by a huge number of potential clients in the shortest time.

The reward is a huge challenge and every owner would like to get it. That would mean every player would be a winner. That would mean completing all the levels in a short time. It would mean finding the best strategy to play efficiently, e.g. automatically updating the calendars in level 4, automatically updating the availability no matter how often it changes...

That strategy is known, and you can implement it. That strategy is called: Vacation Rental Software.

“Vacation Rental Software is the best strategy, proven to be effective, secure and successful, and at the same time a fun way of playing the game called Portal.”


A Free Trial Is A Gift

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   We human beings are strange creatures. We are continually striving to try new things. In fact, it is our very aim to approach the distance or the unreachable to make them available. We want to walk where nobody has stepped before, to be the first to try out the latest trends. Reaching for the new, the previously out-of-bounds, is our primary goal. The most interesting part of all of this is that we are ready, even, to pay a significant amount just to realize all of our goals-all of the things that we strive for...

   Often, the price is a measure of quality. The more expensive something is, the better it is. At least, such is the conviction. Very often, many desirable things seem overpriced. We wish that they were cheaper, so that we would be able to acquire them. We wait for discounts, promotions, and sales. The goal is to get the same product at a lower price. Well, is the price still a measure of quality? At the end, we typically have a product of the same quality at a lower price. So, the price is the variable, and the product is the same.

Then, why do we approach doubtfully some of the most inexpensive things, the things that are given to us for free?
So many people are afraid to give free software trials a shot. Typically, their minds go one of these ways:

  • If the free trial is promoted with all caps, a bigger font with words in a different color, blinking maybe, than the first impression is: What is this? If we see a different color, too much flickering, the words "for free," it is suspicious. It must be a virus, for sure!!!...Go away, as quick as you can!!!
  • If it is not eye-catching, then the trick is that it's being offered for free. So, the person's thoughts are as follows: They offered it for free as a "bite" for you to get it, try it, and give the company access to your computer so that it can settle in there and harm it. Then, I'll never be able to get rid of it…Of course, I won’t give it a try!!!
  • There is also this way of thinking: They offer the trial for 15, 20, or 30 days only; therefore, that won’t make any difference for me. If I want to benefit after the trial expires, I will be asked to pay a “good” amount. Nobody gives you anything good for free. Thus, it's better ignore to it and not even try it at all…

“It’s not the mistakes and failures you have to worry about, it’s the opportunities you miss when you don’t even try that hurt the most”


I would like to reassure you and get rid of these negative thoughts that you may have. Let’s start to see these free trials differently:

  • The trial has been offered to me, as I am involved in a way in that business. I might need it, so I’ll check it out…
  • It is for free, as we all respect the rule, “Try before you buy." Therefore, because it is a product with a price, we deserve a try for free…
  • It is an innovative solution for my business, so why stand still when I can step forward? If I don’t try it, I’ll never find out what it is, exactly…
  • With relative ease, I can check out who developed the software, who offers the trial, how serious it is, and so on…

“Never regret…If it’s good, it’s wonderful. If it’s bad, it’s experience.”

Victoria Holt

Because these trials are offered to us for free, we should treat them as gifts. We should appreciate them more, give them a higher value, and proudly share with others what we have been offered. After all, nothing is more expensive than a free gift. If we see trials in this way, we’ll realize that they can only make us better…

Sneak Peek At BookingSync Upcoming Pricing Management

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The Presence Of Money In The Property Rental Business

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To start with, I want to let you know not to expect this article to give you answers on your financial concerns about your Vacation Rental Business. You won’t find numbers pointing out the financial aspects of your business nor economic analysis of it. In this article, rather, I would like to show a different way of looking at the money aspect of the rental business by analyzing the definitions of terms included in it.

Investment is putting money into something with the expectation of gain, usually over a long term.

Renting is an agreement where a payment is made for a temporary use of a good, service or a property owned by another.

Pricing is the process of determining the amount of money a company will receive in exchange for its products.

Selling is the last step in the chain of commerce where a buyer exchanges cash for a seller’s good or service, or the activity of trying to bring this about.

Insurance is the equitable transfer of the risk of a loss, from one entity to another in exchange for payment.

Tax is a financial charge by a state such that failure to pay is punishable by law.

Salary is a fixed amount of money or compensation paid to an employee by an employer in return for work performed.

Expense is a cost that is paid in exchange for something of value, an item, service, or for a category of costs.

Revenue is income that a company receives from its normal business activities, usually from the sale of goods and services to customers.

Profit is the money a business makes after accounting for all the expenses.
Profit = Total Revenue – Total Expenses

These definitions are pretty general and apply to many businesses, but your Property Rental Business deals with all of them. If you pay attention to every italicized and bold word in this article, it is more than obvious that money is part of every branch of your rental business. Each of those words has a bit of money inside: payment, cash, income, paid, pay…

Well, I can freely conclude that money is everywhere in your Property Rental Business.

“Every Property Rental Owner should be well versed in the flow of money and its role in the business, or have good accountant.”


Do You Need Property Rental Software?

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 1. If you own Rental Property—You need it.

 2. If you are seriously engaging in today's competitive rental business environment—You need it.

 3. If you feel trapped by your business and have no time for other activities–You need it.

 4. If you are blaming the bad weather for your low number of bookings—You need it.

 5. If you are certain that the economic crises is eating away at your business—You need it.

 6. If the strong competition is what is causing your stress;

 7. If you want to be way out in front of your competition;

 8. If the fear of failure has become larger than your desire for success is,

 9. If you want to strengthen your reliable, stable, and cost-effective property rental business;

10. If you feel the time has come to straighten out all the papers on your messy office desk;

11. If you want complete access to your business from anywhere in the world at any time;

12. If you want to gain immediate access to the latest innovations;

13. If you are wise enough to know that magical IT software exists that will increase your business and place it among the best;

14. If you feel that the time has come when to save money;

15. If you want to have a complete grasp of your business in the most innovative way without any need for special training;

16. If you are aware that you urgently need an excellent marketing tool to promote the business right away;

17. If you truly want to cut costs and grow your profits;

18. If you enjoy long-term customer relationships;

19. If you want to be part of the software revolution;

20. If you have read until here and still have your Rental Property—You definitely need it.

BookingSync is designed with your needs in mind. Please feel free to share any thoughts you have about it with us.

“Don't find customers for your product, find products for your customers.”

Seth Godin

The Importance Of Simplicity In Software

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“When the subject is strong, simplicity is the only way to treat it”

Thomas Jefferson

     I think that we have a pretty strong subject named “Property Rental Software” and that it MUST always be treated with a great deal of simplicity.
You have properties listed for rent and are trying to increase your business by utilizing the technology available today, so you have decided to use vacation rental software. You start your journey online. You begin by browsing the web, land on a website offering the product you need, and instead of being pleased with the fun you’re expecting to have while exploring a new area in your life, the horror begins: export JSON, import XML, export TSV, CSV, excellent SEO, . . . well, yes, API is there, too. In this situation, the typical reaction would be to click the “back” button on the browser as fast as you can. You do, and now you are back to the very beginning with no software in your hands at all. This should clearly never happen!

I will mention the KISS principle (Keep It Simple, Stupid!) and John Maeda’s Laws of Simplicity as the correct direction in which the software developers should follow. We know that creating something simple to use is harder than making something complex to use, but it is important to simplify complications as a first essential element of success.

However, you’re the final product consumer, so no need to bother you with all this. What is important for you is to be happy with the appropriate software in front of you: simple design, understandable language, and the ability to reach your goal in nearly no time.
BookingSync is following the path to simplicity. Give it a try: You’ll see that no matter where you hail from, if you know basic English, French, or Greek, you’ll not feel the need to be a developer to understand what it’s all about. You’ll discover that it is possible to use common words to explain uncommon things. You’ll quickly see that everything can be accomplished with as few features as possible, with as few buttons as possible. You’ll see that everything works as simply as 1, 2, 3.

Now you know that BookingSync is alive and well, and it is exactly what you are looking for. We want you to be aware that BookingSync is getting bigger but still feels small because of the ease of use and the simplicity of handling it. BookingSync seeks to point you to the shorter, easier, and better path to reach your goal. It is the real deal: you simply need it.

“Fools ignore complexity; pragmatists suffer it; experts avoid it; geniuses remove it”

Alan Perlis

BookingSync strives to be user friendly and will surely not make you feel like a fool because of its complexity.
If you have read to this point, please tell us whether I sounded Simple, Easy, and Clear.  If you’ve tried BookingSync, please let us know your experience with its simplicity. We would greatly appreciate it. Thanks so much!